NOURZEN, designers of one-of-a-kind accessories, approached us for a new website. We led a personification exercise that revealed the brand persona as relaxed and sensual (light and tender on skin) that was ultimately represented in the flowing/scroll-down style and use of space. A slightly stylised typeface was chosen for a refined, minimalist boho‐chic feel befitting the essence of an artisanal product line.
site | nourzen.com